Authority Builder Funnel

Optional Funnel · Authority Builder

An education-first funnel designed to establish trust and position advisors as experts before deeper engagement.

How This Funnel Works (Explained by the Advisor)

>> Attend the Free Workshop <<

What This Funnel Includes

Why authority precedes conversion
When to use education-first funnels
How this fits into the Hero Hub strategy

Apply For Hero hub

Book a discovery call

What This Funnel Does

Builds authority and credibility at scale
Educates prospects before a call
Warms audiences who are not yet ready to engage
Increases trust and conversion quality downstream

Funnel Flow

Step 1: CTA invites prospect to an educational session
Step 2: Prospect registers
Step 3: Confirmation and reminders sent
Step 4: Education delivered (live or recorded)
Step 5: Soft transition to strategy conversation (via Funnel #1)

When This Funnel Is Used

Advisor wants to scale authority
Education is required before trust
Audience needs context before a call
Advisor prefers fewer, better-informed conversations

Relationship to Hero Hub System

This funnel operates as part of the Hero Hub system, where education, automation, CRM, and follow-up work together to build trust and convert attention into relationships.